Momentary Markets

                                Momentary Markets 

Real-time opportunity to capture "momentary markets" will change the face of customer analytics and advertising in ways hard to imagine. As digital realities get more sophisticated and narrowed down to an exclusive reality of each moment, global technology trends will align towards more customized and on-demand experiences to fulfill customer needs. 

To do this, businesses will need to combine real-time analytics capabilities with sophisticated back-end systems to capture constantly altering customer needs. Pairing this with constantly updating digital demographics will open new alleys for businesses to discover unmet customer needs.